Many organizations share information in reports about developments in society, economy and various sectors, including the media sector. and Content marketing. In addition to governmental organizations there are branch organizations and professional associations that offer reports. Below you can see examples of websites of organizations in the media and content marketing, including the Content Marketing Association,
The websites of these organizations usually provide tabs and links to "Topics" or "Themes", Publications "or" Documents " or "Research". This is where you will often discover reports and more information.
The European Media Management Association (emma) is an international not-for-profit academic organisation founded to support growth in media management research, scholarship and practice throughout Europe and around the world.
The EMMA provides access to its members to its Conference papers
The Content Marketing Association (CMA) is the industry association for marketing, publishing, advertising and social agencies. The overarching aim of The Content Marketing Association is to promote the use of content as an effective marketing tool to client marketers and showcase the channels it can be used for. Through research, events and training the CMA aims to realise the potential content marketing has for brands and encourage creativity and effectiveness.
The link Research on the website of CMA will lead to Industry reports, a Knowledge bank and Statistics, facts & future trends.
The Branded Content Marketing Association is the global industry body for branded content practitioners, run by practitioners, promoting best practice, sharing knowledge and growing the branded content industry. The BMCA promotes the branded content industry in partnership with other relevant trade associations and industry groups, sharing best practice, researching, lobbying and managing events relating to the industry.
Use the tab Best Practice to go to Research & Measurements, Market Reports, and Case Studies